MAKELE SOCIAL ENTERPRISE DEVELOPMENT PROGRAMME
Categories: SOCIAL ENTERPRISE PROGRAMME
About Course
Please register for this course here or contact us on info[@]makeleyouthdrive.com.
Course Content
Entrepreneurial Mindset
This module provides an overview of the characteristics that lead people to become
successful entrepreneurs:
Coachable,
committed,
And curious.
Various stake holders including mentors will be discussing the importance of
understanding and being comfortable with failure and risk, and how to manage your mental health as an entrepreneur.
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Introduction
00:00 -
Think like a boss: Mastering the entrepreneurship mindset
Critical Thinking and Design Thinking
- This module provides an overview of the interconnectedness of the systems in which we work.
- It draws inspiration and insights from things that are similar and things that are different.
- Students will complete an interactive self-guided workshop where they will learn the design thinking methodology and how to design solutions with a focus on problems and humans at the center.
- Social Enterprise
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Introduction
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Critical and Design Thinking: Overview
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Foundations of Critical Thinking
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Definition And Principles Of Design Thinking
Customer Journey
Customer Journey: all the touch points a customer has with your brand that make up an overall customer experience. i.e: Market research, SWOT, Awareness, Consideration/Interest, Acquisition/Conversion, Retention & Advocacy.
1. Pitching skills
2. Customer diagnostic and characteristics
3. Pitching skills
B2B
B2C
Partnerships
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Mr. Bernard Kariuki
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AGENDA
00:00 -
B2C PROFILE
00:00 -
B2C DIGITAL STRATEGIES
00:00 -
B2B PROFILE/ CHARACTERISTICS
00:00 -
HOW TO REACH THEM?
00:00 -
THE POT ANALOGY
00:00 -
CRITICAL SUCCESS FACTORS
00:00
Leading Self and Teams
Clarity 4D Personality Assessment Tool.
Whole Day unpacking session.
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Coach: Mr. Francis Wachira
00:00 -
DAY 1
00:00 -
DAY 2
00:00
Lean Development and MVPs
An opportunity to share experience and discuss how to generate good ideas, recognize bad ideas and being creative when looking for a problem to solve.
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Coach: Mr. Harold Angila
00:00 -
INTRODUCTION
00:00 -
GOOD AND BAD IDEAS AND CREATIVITY IN SEARCH FOR PROBLEMS TO SOLVE
00:00 -
BENEFITS OF LEAN DEVLOPMENT AND THE IMPORTANCE OF MVP’S
00:00
Cost Benefit Analysis
This module demonstrates to the students how to discover and ensure their solution is financially viable.
Students will have an overview of the price, cost, and value continuum and how to properly define these terms appropriately.
They will learn how to determine and understand the value of their product or service by empathizing with their customers or users.
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Coach: Mr. Harold Angila
00:00 -
INTRODUCTION TO COST BENEFIT ANALYSIS
00:00 -
IDENTIFYING COSTS AND BENEFITS
00:00 -
COST BENEFIT ANALYSIS
00:00 -
BENEFITS OF CONDUCTING CBA (CASE STUDY 1)
00:00 -
CHALLENGES OF CONDUCTING CBA (CASE STUDY 2)
00:00 -
ANALYZING THE RESULTS
00:00 -
LIMITATIONS AND CRITICISMS
00:00
Coach Business Model Canvas
This module provides an overview of the Business Model Canvas.
The business Model Canvas is a strategic management and lean start up template for developing new or documenting existing business models.
It is a visual chart with elements describing firms’ products ‘value proposition, infrastructure, customers and finances.
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Coach: Mr. Bernard Kariuki
00:00
Makele Pitch Execellence and Critical Success Factors
Professional pitch coach provides private coaching sessions to ventures.
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Coach: Mr. Bernard Kariuki
00:00
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